Module 1Who is your target audience?
Unit 0What are your strengths? 
Unit 0What are your passions? 
Unit 0Who do you serve? 
Unit 0How do you serve them? 
Unit 0Make your target so narrow that the one person you serve knows it is for them 
Module 2Spreading the word level 1
Unit 0Talk to people 
Unit 0Start building bridges now to help you later 
Module 3Your first online presence - a Facebook page
Unit 0Why set up a Facebook page 
Unit 0Your page is for your target audience 
Unit 0Add a banner or cover image 
Unit 0Facebook options 
Module 4Keeping in touch
Unit 0stay resilient by gathering a list 
Module 5What do you do for your target audience?
Unit 0What do you have the ability to do? 
Unit 0what they want is often not what they need 
Unit 0what can you offer them 
Unit 0how will they pay you 
Module 6Setting up a burst of activity on Facebook
Unit 0set up FB group 
Unit 0Use FB group to build community 
Module 7Don't despise the day of small beginnings
Unit 0start as an apprentice and learn as you go 
Unit 0Lean start up 
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